Kirby Swales is an experienced social research and policy analyst, and is Director of Natcen's Survey Centre.
Kirby has a strong background of research management and commissioning, having over ten years experience as a research manager in central government. He led a number of research teams in Communities and Local Government and the Department for Work and Pensions, providing research-based advice to officials and Ministers. He was also responsible for a number of flagship studies, such as the Families and Children Study and the evaluation of the New Deal for Communities programme. This has given him extensive research and evaluation design, survey, analysis and reporting skills, as well as in-depth knowledge of a number of policy areas (disability and housing benefits, family policy, social exclusion, and regeneration and renewal) .
More recently, Kirby has gained senior-level delivery and management experience in the context of urban and community renewal. He was Chief Executive for a £52m regeneration partnership in London, and has been closely involved in setting up and then managing a £200m Lottery funded initiative called ‘Big Local’.
Kirby is committed to maximising the use of evidence in policy-making.