PR and Promotion
Too often excellent research does not make the impact it might do as it only reaches a limited audience. We can help you promote your research findings to the right people, via different channels including the media, social media, email and digital advertising.
Great research won't make an impact if it does not reach the right people. As well as creating compelling research in accessible formats, we can help you promote this via multiple channels. Our team will work with you to develop a promotions strategy that will help you to reach all your target audiences.
With a wide network of contacts in the national and local media, we can work with you to help your research achieve coverage in in the newspapers, online and on TV and radio. Coverage in the press is one of the best ways of reaching the general public, as well as highlighting an issue to policymakers.
We can work with you to make sure that your research is influential in the policymaking process, through activities like submitting evidence to select committees.
We can help you use the full range of digital technology to promote your research. With our comprehensive database of email contacts in the world of research and policy, we are able to send relevant publication alerts to influential people in your sector. We can also use digital advertising channels like search and social media advertising to promote your research.
As well letting people know about a publication it is also increasingly important to generate conversation about your findings, and encourage others to join the debate. We can help you do this by developing blogs and using our social media accounts with over 14,000 relevant followers.